How Notitia's five values show up in real data and digital projects
TL;DR
- Notitia is an Australian-owned, 100% employee-owned data and digital consultancy founded in 2019.
- Five values guide how Notitia works with clients: Respectfully Challenge, Diversity of Thought, No BS, Curious Minds and Autonomous Leadership.
- In practice, that means questioning the brief, setting strategy before software, co-designing with real users, being upfront about timelines and trade-offs, and leaving clients able to run what we build.
- Real examples: Preventive Health SA, Netball Victoria (975 clubs on one platform), SNAICC, and three Primary Health Networks onboarded to Primary Health Insights two months ahead of schedule.
- Around 80% of Notitia's projects come from client recommendations.
Every consultancy has values on a slide somewhere. The real test is whether clients notice them when the work gets hard. So here's what ours look like on actual projects.
When Fyna Foods chose a partner for its data project, technical skill was only part of the decision.
"One of the reasons that we chose Notitia was that they really aligned with our core values," says Daniel Janka, Business Operations Manager at Fyna Foods. "A really important part of choosing a vendor, for us, was making sure that we had someone that we could work really well with and understand what we were trying to do."
That's the point of values. They shape what it's actually like to work with you. At Notitia, five values guide every engagement: Respectfully Challenge, Diversity of Thought, No BS, Curious Minds and Autonomous Leadership.
Watch the Fyna Foods Case Study Video.
Here's how each one has played out with real clients.
Curious Minds: looking past the first request
Curiosity means asking what a client actually needs, not just building what they asked for.
When Preventive Health SA wanted to understand mental health-related emergency department presentations, a single dashboard would have answered the immediate question. The bigger need was a repeatable way to keep answering new ones. Together, we built a reusable analytics framework on existing governed data, enriched with demographic, remoteness and socioeconomic indicators, so the Epidemiology and Research team could explore patterns through several lenses.
"There are times when you start exploring the data and find something nobody realised was happening. Those moments are exciting," says Notitia Analytics Consultant Guilherme Matte.
Respectfully Challenge: strategy before software
Sometimes the most useful thing we can do is slow a client down.
Netball Victoria came to us with fragmented systems and no clear plan for the right platform. Rather than sell them a tool, we started with a data strategy: a current-state analysis, governance roles, future-state architecture, vendor evaluation and a costed roadmap. Only then did we roll out Qlik Cloud Analytics and Microsoft Azure.
The result connects 975 clubs and more than 120,000 participants in one platform. "We now have a centralised, modern platform that allows us to see who is playing, where gaps exist, and how programs are performing," says Netball Victoria Chief Operating Officer Troy Swainston.
Diversity of Thought: designing with every user in mind
The people who use a dashboard every day see things an executive never will, so we bring them into the design.
For SNAICC, the national peak body for Aboriginal and Torres Strait Islander children, our work began with user persona mapping across advocacy leads, policy staff and executives. Their goals, workflows and data literacy shaped co-designed dashboards that support storytelling and advocacy, and the platform was built to support Aboriginal and Torres Strait Islander data sovereignty.
"Technology should serve people, not the other way around," says Notitia Managing Director and Founder Alex Avery.
No BS: honest about timelines and trade-offs
Plain talk builds trust, especially early on, when there's a lot of groundwork and not much to show for it yet.
A lot of data work happens before anyone sees a dashboard: finding the data, cleaning it, connecting it and checking it. We say that up front, set timelines we can actually hit, and show what the groundwork is buying you as we go, so nobody is left wondering what they're paying for.
The same honesty applies to technology choices. Our vendor evaluation and selection work is about what fits your goals and environment, not which product we prefer. And if a new tool won't fix the problem, we'll tell you.
Autonomous Leadership: owning delivery and handover
Ownership means owning the outcome, then making sure the client doesn't need us to keep it running.
When Gippsland PHN, Eastern Melbourne PHN and South Eastern Melbourne PHN needed to onboard to Primary Health Insights against a firm deadline, Notitia managed the shared project end to end. We finished two months ahead of schedule, with less load on their internal teams.
Ownership also extends past go-live. SNAICC received tailored training, documentation and a clear handover plan, so it controls its own platform without relying on a vendor.
As Guilherme puts it: "The real goal is making sure the organisation can continue benefiting from the solution long after we've finished the project."
Five values, one way of working
Each of these projects drew on more than one value. Curiosity uncovered the real need, diverse voices shaped the design, respectful challenge set the right sequence, honesty kept expectations clear and ownership saw it through.
That consistency is a big reason around 80% of our projects come through client recommendations. You can read more about [how our values shape our data and digital projects](LINK TO 24 SEP POST), or browse our case studies.
Got a data, analytics or digital project you're still working out? Let's have a conversation.
